LG OLED77B36LA_AEK 77" 4K Smart OLED TV

Rephrased Product Description for LG OLED77B36LA 77 Inch B3 OLED 4K Ultra HD HDR Smart TV 2023

Experience the ultimate in home entertainment with the LG OLED77B36LA, a 77-inch TV that redefines picture quality and gaming performance in its class.

The OLED Advantage

Unveil a new level of visual excellence with the LG OLED77B36LA. Unlike other TVs in this price range that rely on LED backlighting, this model uses OLED technology with self-illuminating pixels, offering unparalleled definition and contrast. Game enthusiasts will appreciate the Game Optimiser feature and dual HDMI 2.1 ports for superior gaming performance. LG's acclaimed webOS platform provides seamless access to your favorite streaming services.

SELF-LIT OLED: Exceptional Color and Contrast

Elevate your viewing experience with the LG 77-inch OLED TV. The OLED technology's self-lit pixels ensure infinite contrast, exquisite detail, and perfect color fidelity. Dive into your favorite shows and movies with unmatched clarity and vibrancy.

Alpha 7 Gen 6 Processor: Superior Sound and Vision

LG's sixth-generation Alpha 7 processor powers top-tier audio and visual quality. AI Picture/Sound Pro technology optimizes sound and imagery to match your viewing content, whether it’s movies, sports, or games. Enhanced picture processing features like Dynamic Tone Mapping and background enhancement ensure a spectacular viewing experience.

HDR Excellence with Dolby Vision

Enhance your media experience with the LG OLED77B36LA's comprehensive HDR support, including Dolby Vision, HDR10, and HLG. This TV reveals details in the darkest scenes, offering a clear and immersive experience for movies and gaming.

Filmmaker Mode: True to the Director’s Vision

For movie enthusiasts, Filmmaker Mode presents films as intended by the director. This mode bypasses the TV's motion and picture processing to deliver the correct aspect ratio, color, and frame rate for an authentic cinematic experience.

Sound Mode Share for Optimized Audio

Leverage LG’s Sound Mode Share to integrate the TV's and a compatible LG soundbar's audio systems, delivering optimized sound with clear dialogue and dynamic soundtracks.

Ultimate Gaming Experience

Beyond movies, the LG OLED77B36LA is a gamer's dream. The Game Optimiser feature provides an enhanced gaming menu with quick access to key settings. Game genre presets and 48Gbps HDMI 2.1 ports ensure the best performance from current and future gaming consoles. Features like QMS, ALLM, and VRR provide smooth and responsive gameplay.

Simplified Smart TV with webOS 23

LG’s webOS platform is renowned for its ease of use. The latest version, webOS 23, introduces Quick Cards folders for grouped content, personalized recommendations, and a user-friendly interface.

Central Hub with Voice Control

Integrate the LG OLED TV into your smart home with ThinQ AI technology. Google Assistant and Amazon Alexa are built-in, making it simple to control your TV and other smart devices with voice commands.

Technical Specifications

Features

• Speakers: 2.2 channel
• TV Services: BBC iPlayer, ITV Player, All 4, My5, Freeview Play, Britbox, NOW TV, Netflix, Amazon Video, Disney+, Apple TV, YouTube, Sky Store, Twitch, Paramount+, Lionsgate+, Sky News, TikTok TV, Spotify, Apple Music, Amazon Music, Deezer, Tidal
• Antenna: Terrestrial & Satellite
• USB Recording: Yes

Design Elements

• Color: Black

Connectivity

• Bluetooth: Yes
• HDMI: Yes, Version 2.1, 4 Ports
• USB: Yes, 3 Ports
• Wi-Fi: Yes
• Wireless LAN: Yes

Dimensions & Weight

• Depth: 5.53 cm (27 cm with stand)
• Height: 99.20 cm (104.30 cm with stand)
• Width: 172.30 cm
• Weight: 26.70 kg (42.80 kg shipping weight)

Display

• Aspect Ratio: 16:9
• Backlight Technology: OLED
• Maximum Resolution: 3840 x 2160
• Screen Size: 77 inches
• Standard Refresh Rate: 120Hz
• Enhanced Refresh Rate: OLED Motion

General

• Additional Information: Dolby Atmos & Vision, VRR, G-sync, Freesync
• Processor: Intelligent α7 AI with AI Super Upscaling
• Energy Efficiency Class: F
• Power Consumption: 131W

Programmes & Functions

• Digital Tuner: Yes
• Electronic Program Guide: Yes
• Operating System: webOS
• RMS Output Power: 20W

Enhance your home entertainment with the LG OLED77B36LA 77 Inch B3 OLED 4K Ultra HD HDR Smart TV, offering unmatched picture quality, immersive sound, and advanced gaming features.